Thursday, June 9, 2011

Boris Bozic Exercises Creative Side

Boris Bozic Exercises Creative Side
“To the Point with Bozic”

Boris Bozic is generally known for his years of involvement in the mortgage industry and long list of credentials including current title as Canadian Association of Accredited Mortgage Professionals (CAAMP) Vice Chair. This time he’s off to new ventures (and challenges), blogging. “Get me in front of a room full of people to do a presentation and I’m on. Writing a story that others may actually be interested in reading sounds like a challenge to me,” Bozic stated on his first blog post. This mortgage industry veteran, MERIX Financial CEO/Founder and family man will share his thoughts, opinions and commentary on the world wide web. "This has been something I've been thinking about for a while. It’ll push me to do something I’m not totally comfortable with," Bozic told me a couple of weeks ago. "It won’t be just about the mortgage industry...politics, current events and even book reviews … I read a lot of books you know," he added.

So what can readers expect? The name - “To The Point”, sets the stage and if you know Bozic you will agree this is one of his stronger personality traits. Besides the obvious, mortgage industry commentary, the blog will showcase a lighter side of Bozic. If the first couple of posts are any indication of what is to come, we’ll read about current events, sports, family, politics coupled with humor, personality and strong opinions.

There’s a real humility of writing blogs, Seth Godin and Tom Peters state during an open forum event. Tom Peters, Best-Selling Author and Management Visionary goes on to say, “No single thing in the last 15 years professionally has been more important in my life than blogging. It has changed my life, it has changed my perspective, it has changed my intellectual outlook, it’s changed my emotional outlook, parentheses, and it’s the best damn marketing by an order of magnitude I’ve ever had … and it’s free.” (source)

Maybe Bozic and the other 162 million bloggers are on to something (source). "I'm really going to have fun with this," Bozic said while laughing yesterday.

Personally, I’m looking forward to Bozic’s post on the Air Canada.



To visit or subscribe to “To The Point with Bozic
Follow Boris Bozic on Twitter @bozictothepoint


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If you’d like more information about this topic, to have Boris Bozic be a guest on your blog or to schedule an interview with Boris Bozic, please email marketing@merixfinancial.com or call 1 888-MERIX-20.